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viernes, 11 de junio de 2010

Corporate Social Responsibility Congruence - Walking the Talk - PM Hut

Corporate Social Responsibility Congruence - Walking the Talk - PM Hut

Corporate Social Responsibility Congruence - Walking the Talk
By Dave Nielsen
The disaster in the Gulf of Mexico caused by the rupture of one of British Petroleum’s off-shore oil rigs has been front page news for some time now. The scope of the disaster is such that it is expected to surpass the Exxon Valdez disaster in Alaska in terms of the quantity of oil spilled. Hundreds of thousands of barrels of oil have been spewed into the gulf as a result of the rupture of their well with much more oil threatening to follow. The current attempt to cap the spillage by sinking a dome over top of the ruptured well has met with challenges in part because they are working at a depth of 1500 meters (5000 feet) and must position the dome with robots and remote cameras. They have also been challenged by a build up of gases in the dome which prevent the siphoning off of the oil.


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